THE BRAND

WAHELA IS THAT SUMMER FEELING.

Summer, that time of year we love so much (at least we do). Let your hair down, longer days, pink sunsets, afternoons with friends, the sea, a couple of mojitos, salty air, and lots of bikinis...

But wait a minute;

How many of us have thrown away an entire bikini because the elastic band on the bottom was broken or worn out?

Wahela was born from the need to do something different, unique, original, and with a little thought given to the sustainability of Pacha Mama.

Besides;

What if... you imagine a bikini, take it apart, and use a connecting piece to create different options? Wait, how?

CARLA

2016 / This idea pops into my head. I start traveling and tuck it away in a corner of my memory.

2020 / Pandemic, STOP, blocked, lost, What do I do? What if…

2021 / Los Cabos, Mexico. Paradise, that energy, that drive, that creativity returns, and Wahela is born (we'll tell you about the name another day).

2022-2023 / Let's get to work! And after many hours of dedication...

2024 / Scammed, but giving up is not an option.

2025 / And this year yes... Mission accomplished :)

LAURA

2016 / My sister tells me this idea, but she's leaving home for a few months and I'm happy not to have to eat "healthy" and vegetables every day hehe...

2020/ Pandemic. University entrance exams. 18 years old, locked up. What do I do?

2021·2022 / Advanced Degree in Audiovisuals and Community Manager & Social Marketing course… All in!

2023 / I get the opportunity to join the project. I jump at it!

2024 / Work, work, work, work and that's how Wahela Shop was born :) Spoiler “SCAMMED”

2025 / A bigger year but with twice the desire to achieve it no matter what